28 May, 2023
What We Are Reading Today: ‘Riding the Waves of Culture’


Spread the love
article author: 
Sun, 2022-02-06 00:37

Authors Fons Trompenaars and Charles Hampden-Turner offer a guide for international organizations and managers seeking to understand the impact cultural differences can have in a business setting.
“Riding the Waves of Culture” uses case studies, research findings and examples to show how different cultures respond differently to similar situations, and how organizations can manage cultural differences to create a positive outcome.
The book explains how managers have mediated difficult situations while conducting business in different countries.

Main category: 

About the Author